Mill Hill East Transport (before the bean counters cut it all)


Wednesday, 12 February 2014

Barnet Press: "Property website boss changes ‘cheap’ benefits-bashing advert"

(Click on either image)

Before, and after...

"A PROPERTY website has agreed to alter a 'cheap shot' marketing campaign after it was slammed for using Mill Hill’s lack of benefits claimants as a selling point.

"An 'infographic', put together by estate agent marketing site, included the fact that less than three per cent of the ward’s working-age residents received jobseeker’s allowance, alongside statistics highlighting the proximity to central London and average earnings.

"However, following the image’s release online on Tuesday, chairman of Barnet Citizens’ Advice Bureau Tim Clark attacked the advertising campaign for playing on people’s prejudices about benefits claimants."

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